A little about ourselves

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Senso is an innovative company founded by Mick Odelli in 2015. It was created from the synergy between immersive media, design and architecture.
Thus, it is a creative laboratory that develops an original concept stating that the greatest technology is invisible, smart and functional without being invasive.
​The company remains faithful to this mission, when designing and creating immersive and interactive experiences.
Senso created and developed two innovative patents that are meant to revolutionize the retail world and that of shopping experiences.
  • Teca and Scrigno: showcases with a technological soul (customizable shape and finishes) that allow any product to tell its own story and to change its own colors, characteristics and finishes via the support of a smartphone. These experiences are performed live due to a hidden projecting system, developed for the purpose.
  • Vedo: an innovative and dynamic projection system that allows users to choose between different atmospheres of an indoor space.
The three products are also able to create emotional environments and experiences outside the retail world: hospitality structures, museums, yachts, event venues, restaurants and boutiques. Explore current and potential applications at this link.
Furthermore, Senso has achieved the 3rd place out of nine hundred innovative italian start-ups at the Unicredit Start Lab contest under the “Innovation Made in Italy” category.
As a result of this, Senso entered into an exclusive program with mentoring activities, network development, targeted banking services and company training.